The Merrie Monarch Festival, hula competition has run every year since 1964…with the exception of last year. It’s back this year! Strict safety guidelines will be in place for all contestants and production crews as it takes place June 24 – 26. There will be no live audience, but you’ll be able to enjoy performances virtually on social media and a local Hawaii television station.
Get in the spirit of this hula tradition with new Hilo Hattie Aloha Wear! Choose from aloha shirts for men or sundresses, muumuus, tops and more for women. And when you buy any Aloha Wear, you’ll get the next one 50% OFF.